North Element has been developing and field testing up-cycled ice melt since 2012. We’ve already field tested 2 Million bags and are always ready for whatever the winter brings. Our goal is to provide a superior ice melt solution, customer experience and tremendous value for our customers. Our Icinator, Green Earth and Green Earth Pet Friendly Ice Melt is up-cycled not mined. It is Eco-friendly, Gentle on Concrete and Vegetation, and our concentrated formula means you get 20-30% more coverage – saving money and time! The manufacturing process makes it truly one of a kind. It’s uniform, made to spec and pure. The granules are not coated with enhancer , they are homogeneously infused, packing each granule with immediate long lasting melting power. For more in-depth information on our ice melt products please visit our product page.